Making Lash Appointments Comfortable
Applying Volume Eyelash Extensions: How to Make Your Client Comfortable During Those Lengthy Appointments
Any lash stylist knows that applying Volume eyelash extensions can take a long time (especially when compared to working with Classic extensions), and when you’re working with clients who want fans in 3D, 4D, 5D, etc., it can take several hours to complete a full set. Since your client is going to be in pretty much the same position for a lengthy period, it’s super important to make sure you create an atmosphere that’s calm, relaxing, and comfortable. After all, the better experience your client has at your location, the more likely she’ll choose you as her go-to stylist and refer others to your services as well. While creating a cozy setting isn’t hard, it does take a bit of thought, so here are some suggestions to help make your business the most popular lash destination around!
Be Inclusive
The thing about Volume Lashes is that they attract customers of all ages and backgrounds, so it’s important to create a setting where anybody can feel like they belong. For example, if you go with a theme or gimmick that’s aimed at young adults, mature-aged women who come in might feel a bit out of place. To retain and draw in more clients, it helps to choose colors, decorations, furniture, marketing materials, etc. that can appeal to many different demographics.
Show Some Hospitality
A little TLC goes a long way, and your customers will instantly feel more welcome if you greet them with a kind gesture. Offer your client a beverage when she arrives for her appointment, and always provide plenty of magazine options for the lounge while she waits. Additionally, make sure your temperature is on a setting that is well-balanced, meaning it is not too hot or too cold.
During the actual application process, check in often with your client to make sure she is comfortable and doesn’t need to readjust her position. Because applying Volume eyelash extensions can be such a time-consuming ordeal, always offer her a chance to get up to take a drink or use the restroom; basically, the more you adapt to her needs, the more likely she is to return to you for her future eyelash extensions and refills.
Inform Your Client About the Process
For those clients who are new to Volume Lashes, it helps to go over the step-by-step details of how the process will work, so give her a rundown of what she will experience along with an estimated time frame on how long it will take; the more prepared your client is, the happier she will be.
Also, because her eyelids will be taped shut for the majority of the application process, always give her a heads up when you’re about to place anything cool or moist onto her skin (e.g., the soap mixture when you cleanse her eyelashes) so that she doesn’t get startled by the sudden sensation. The goal is to keep her feeling relaxed and pampered, so do everything you can to make things as straightforward for her as possible.
Play Around with Aromatherapy
There is something to be said about the power of aromatherapy, and a pleasant, subtle fragrance during a long-winded application process can make the entire experience much more enjoyable. While you don’t want to use anything where the fumes could irritate the client’s eyes, such as incense or candles, utilizing essential oils or a Scentsy can create a calming atmosphere that puts clients in an instant state of relaxation.
Keep Your Place Clean and Calm
It’s true that clutter creates a feeling of chaos, and that’s the last impression you want clients to have when they walk into your office. To really maintain a tranquil vibe, it’s important to minimize any mess, and remember that you can always play some ambient background music to add to the spa-like effect.
While promoting a serene mood is a big reason why you should maintain a tidy workplace, keeping things clean and sleek also gives clients confidence that you follow safety regulations, which is a very important impact to make when you consider that clients are about to let you work very closely to the delicate eye area.
When it comes to standing out from competitors, gaining referrals, and keeping existing clients happy, adding a few small touches that help promote comfortability is a simple, inexpensive way to reach your goals. Clients are much more likely to stay loyal to you if you invest some effort into making their appointments special, and if you utilize these tips, you should be able to do just that!